MATISSE ( MSS-2019-01 ) Like a finely woven fabric, Matisse flourishes through the collective efforts of diverse hands and Latin American producers. These artisanal methods yield products of exceptional quality. Their mastery in color, textile art workshops, and a thoughtfully curated product line contribute to the constant expansion of their creative universe. Our visual exploration commences with the organic form of wool and the skein, emphasizing the opposing directions of their ends. This concept comes to life through the inversion of one letter, infusing a playful character that seamlessly works in both directions. The chosen typography is deliberately selected to complement the inherent simplicity of wool as a raw material.

Buenos Aires, Argentina.

SERVICES

Branding,
Art Direction.

COLLABORATORS

Gaby del Riego.
Photography by Mery Sticotti.